Web agency Casablanca: sites wired to your campaigns and measured from launch day.
From Maarif, Webotic builds sites for Casablanca's B2B companies and e-commerce brands that pay for their traffic. Each site ships with its conversion events, its CRM link and its landing pages, so from launch day you know which channel produced which enquiry.
Server-side tracking validated within 30 days, or the setup is on us.
Webotic is a web agency in Casablanca, based in Maarif, that delivers B2B and e-commerce sites connected to acquisition: conversion events, Conversions API and a CRM link. A showcase site starts at 12,000 MAD excluding tax and ships in 14 working days; a Shopify site costs 12,000 to 50,000 MAD. Performance is measured and delivered with a report.
- A web agency in Casablanca should deliver a site that measures what it produces: at Webotic, tracking and the link to your campaigns are part of the project from the brief.
- Published prices: showcase site from 12,000 to 45,000 MAD by package, Shopify site from 12,000 to 50,000 MAD, custom platform on quote.
- Published timelines: 14 working days for a standard showcase site, 4 to 6 weeks for custom work, 4 to 8 weeks to launch a Shopify store.
- Teams in Casablanca, on Bd Brahim Roudani in Maarif, with on-site audits available. Performance is measured and delivered with a report.
A Casablanca site is judged by what it does with paid clicks
In Casablanca, your competitors buy the same keywords and chase the same decision-makers. Head offices, law firms, developers and e-commerce brands all bid for the same attention, so every visit from a campaign is expensive. Against that backdrop, a site built in isolation and handed to a media team months later loses money twice: the pages don't answer the ads, and nobody can say which campaign produced which enquiry. We work the other way round. The brief opens with three questions: who should contact you, which channel they arrive through, and which action counts as a conversion. The site structure, landing pages and forms follow from those answers. If you want a national overview first, our guide to website creation in Morocco compares the formats. If you are still weighing up the type of provider, read how to choose a web agency in Morocco. This page covers the Casablanca case: a site that works alongside your campaigns from day one, with the numbers to prove it.
- Three opening questions: who should contact you, through which channel, which action counts.
- One landing page per offer and campaign, rather than one homepage for everyone.
- Ads and pages are written together and carry the same message.
- Every enquiry is traced back to its source.
B2B sites in Casablanca: qualify the enquiry before the first call
In B2B, volumes stay low and every contact matters. A law firm, an accounting practice, an IT services company or a manufacturer has no use for mass traffic. It needs the right person to find the right offer, then leave enough information for the sales team to know how to respond. We give each service its own URL, which helps search rankings and lets a campaign point to a precise page. The form asks the questions that qualify a lead instead of settling for an email address, and it feeds your CRM, whether that is HubSpot, Zoho or Pipedrive. On budget, the Pro showcase package at 22,000 MAD covers up to 10 pages, a blog, French and English, and server-side tracking. CRM integration and workflows sit in the custom package, from 45,000 MAD. For a simpler local presence, our page on business websites in Casablanca details the 5-page package at 12,000 MAD. Arabic, when it matters to your customers, is priced on quote.
- One URL per service, useful for search and for campaigns.
- Qualifying form connected to HubSpot, Zoho or Pipedrive.
- 22,000 MAD: up to 10 pages, blog, FR/EN, server-side tracking.
- 45,000 MAD: custom design, CRM integration and workflows.
E-commerce in Casablanca: count cash collected, not baskets
For a brand selling online from Casablanca, Shopify is the easiest starting point to price. A Shopify site costs 12,000 to 50,000 MAD depending on scope, with launch in 4 to 8 weeks. Many quotes leave out the running costs: the Shopify subscription at 29 to 299 USD per month and, for card payment through CMI, a one-off integration of 6,500 to 9,500 MAD plus bank fees of 1.2 to 1.8% per transaction. The detail is on our page about Shopify website pricing in Morocco. The Moroccan issue remains cash on delivery, which dominates. A recorded order is not yet a sale, because the parcel can be refused at the door. If your campaigns optimise on raw orders, they learn from sales that never happened. So we plan from the scoping stage to send the ad platforms the sales actually collected, and to separate order, confirmation and cash collection in reporting. A complex catalogue or an ERP connector is handled on quote.
- Shopify site: 12,000 to 50,000 MAD, launch in 4 to 8 weeks.
- Budget separately for the subscription: 29 to 299 USD per month.
- CMI: 6,500 to 9,500 MAD one-off, plus 1.2 to 1.8% per transaction.
- Reporting that separates order, confirmation and cash collection.
What you receive on the measurement side at launch
A site connected to acquisition can be recognised by what you are able to check. From the Pro showcase package upwards, delivery includes server-side Google Tag Manager, Google and Meta Conversions API, named events for each form, call or purchase, and deduplication so the same lead is never counted twice. On the accounts we have audited, server-side attribution through CAPI cut Meta conversion leakage by 22% on average. The real cost of a lead doesn't move, but the one you read gets corrected, and your decisions follow. Your campaigns then start on a sound base, whether we run them or someone else does. If you are launching on Search, see our page on Google Ads in Morocco. Speed follows the same logic. We don't promise a score: we measure LCP, INP and CLS on mobile and hand over the report with the site. You can then compare it with what Search Console shows. LocalBusiness, Organization and Service structured data go through the same acceptance check.
- Server-side GTM and Google and Meta Conversions API, from the Pro showcase package.
- Named events and lead deduplication.
- Mobile performance report delivered with the site: LCP, INP, CLS.
- Structured data checked with the Rich Results Test.
Working with a team in Maarif: how a project runs
Our teams are in Casablanca, on Bd Brahim Roudani in Maarif. For a company in the city, that makes an on-site audit possible when the subject calls for it; day-to-day follow-up happens by video call. A standard showcase site runs on a 14-working-day calendar once the brief and mockup are approved: content and wireframes, design and build, acceptance testing and optimisation, then launch, Google Business Profile setup and a 2-hour back-office training session. A custom site takes 4 to 6 weeks. The first year of hosting is included in every showcase package. Once live, the site becomes a campaign tool. If you want to hand over that work, our digital marketing agency in Casablanca runs it on cost per lead, and search is handled by our SEO agency in Morocco. All our rate cards are on the pricing page. Our fees stay flat in MAD, with no percentage taken on your media budget.
- Teams in Maarif, with on-site audits available.
- Standard showcase site: 14 working days after brief and mockup approval.
- 2-hour back-office training and first year of hosting included.
- Flat fees in MAD, never a percentage of media budget.
FREQUENTLY ASKED QUESTIONS
01How much does a website cost with an agency in Casablanca?
At Webotic, a showcase site costs 12,000 MAD for 5 pages, 22,000 MAD for 7 to 10 pages with a blog in French and English, and 45,000 MAD for custom design with CRM integration. A Shopify site falls between 12,000 and 50,000 MAD, excluding the Shopify subscription of 29 to 299 USD per month. CMI payment comes on top: 6,500 to 9,500 MAD one-off, plus bank fees of 1.2 to 1.8% per transaction. A custom platform is priced on quote.
02What are the delivery times for a web agency in Casablanca?
Webotic delivers a standard showcase site in 14 working days from approval of the brief and mockup. That timing assumes your content moves forward with us from the first days. A custom site with dedicated design takes 4 to 6 weeks, and a Shopify store launches in 4 to 8 weeks depending on scope. The calendar is set in the quote. Tracking is checked before launch, because a site published without measurement loses its first campaign data.
03Why install tracking before launching campaigns?
Because spending without reliable measurement feeds the algorithms incomplete data. Browsers and iOS block a growing share of standard tracking. Server-side tracking, with Google Tag Manager and the Google and Meta Conversions APIs, recovers part of that signal: on the accounts Webotic has audited, CAPI cut Meta conversion leakage by 22% on average. You can then see which campaign produces which enquiries, and cut the rest with the evidence in front of you.
04Which type of site suits a B2B company in Casablanca?
A B2B company needs separate service pages, a qualifying form and a link to its CRM. The Pro showcase package, from 22,000 MAD, fits when the priority is content and measurement: up to 10 pages, a blog, French and English, and server-side tracking. The custom package, from 45,000 MAD, adds dedicated design and integration with HubSpot, Zoho or Pipedrive. A 5-page showcase site at 12,000 MAD is enough as long as you are not buying traffic.
05Shopify or custom development for e-commerce in Casablanca?
Shopify suits a brand selling a product catalogue that wants to launch quickly: allow 12,000 to 50,000 MAD and 4 to 8 weeks. Custom development makes sense when your business rules go beyond the platform, such as B2B pricing or an ERP connector, and it is priced on quote. Either way, plan for cash on delivery, which dominates in Morocco, and measure cash collected rather than raw orders, otherwise your campaigns optimise on bad data.
06Do you guarantee a PageSpeed score or Google rankings?
No. Webotic guarantees neither a score nor a ranking, because those results also depend on your content, your third-party scripts and your competitors. Performance is measured and delivered with a report you can check yourself. For search, allow 4 to 6 months to see rankings move on commercial queries. Our commitments cover what can be verified at acceptance: the scope, the pages, the conversion events, the structured data and the training of your team.
We price your Casablanca site within 48 hours
Tell us about your business, your current campaigns, your CRM and the kind of enquiries you want to receive. We come back within 48 hours with a line-by-line quote in MAD: pages, tracking, integrations, training and calendar. If a simple package covers your need, we will say so.