How Webotic boosted local visibility by +350% for 25 Ouiglass branches through local SEO
+350% local visibility across 25 Ouiglass branches in 6 months.
The challenge
Ouiglass, a nationwide windshield repair and replacement network, needed to position each branch locally on Google. The problem: 25 locations, 25 distinct catchment areas, and fierce competition on every local query. Head office required a centralized strategy that could be tailored and deployed at the individual branch level.
Industry: Automotive franchise
Our approach
- Full optimization of all 25 Google Business Profile listings: categories, attributes, photos, and regular posts.
- Built localized SEO landing pages for each branch with a structured internal linking architecture.
- Deployed geo-targeted Google Ads campaigns per catchment area with call extensions.
- Set up a centralized reporting stack so head office could monitor each branch's performance in real time.
The results
+350%
Result: 350% increase in local visibility
+120%
Result: 120% increase in inbound calls
-30%
Result: 30% reduction in cost per acquisition (CPA) per branch
25
Result: 25 branches fully optimized
Technologies used
Google Ads (Search, geo-targeted)
Local SEO
Google Business Profile
GA4
Webotic transformed our local digital presence. Every branch now generates its own leads autonomously while we maintain brand consistency at the national level.— Ouiglass Leadership